Four professional writer roles for the web
Taking a wider view on writer roles for the web. This article guides you to understand writing roles, or, if you are a leader, to find the right writer for your team.
The Attraction of a Lead Magnet
Attracting online leads for your business or project with a lead magnet.
Graymail, what is it?
Graymail is (not/almost) spam. Let me explain it briefly, it can help you optimize your marketing reach.
Brand Indicators for Message Identification (BIMI)
How do I know the email you send me is from you? There is a lot of fraud and
spoofing when it comes to email. There is no clear, visual sign that the sender
is doing everything to protect the integrity of their emails. A new initiative
called Brand Indicators